Oct 20, 2021
In this episode of SaaS Half Full, Lindsey Groepper speaks to Nikki Boehm, VP of Marketing at Namely, about how virtual events can be used at every stage of the funnel, including bottom-of-the-funnel “closing” events.
Even the term “Zoom fatigue” is fatigued. Have SaS marketers pivoted their virtual event...
Sep 22, 2021
In this episode of SaaS Half Full, Lindsey Groepper has a conversation with Brian Walker, President of Statwax.
Account-based marketing has been around for a long time, and SaaS marketers are constantly rethinking how to improve the strategy. As ABM becomes a more commoditized way to sell, sales and marketing teams...
Sep 8, 2021
In this episode of SaaS Half Full, Lindsey Groepper chats with Araks Nalbandyan, Director of Digital Marketing at 10Web.
How can SaaS companies compete in crowded markets, especially if the category competition includes large, enterprise brands with legacy power? Whether you’re thinking about entering a new category...
Aug 25, 2021
In this episode of SaaS Half Full, Lindsey Groepper chats with Ethan Beute, the Chief Evangelist of SaaS company, BombBomb.
A chief evangelist encompasses so much more than being a hype man or a hype woman for a brand. Ethan dives into the chief evangelist role, what makes them successful and how they can be crucial to...
Aug 4, 2021
On this cross-over bonus episode, Lindsey Groepper joins Muhammad Yasin and Eva Jackson on the Agile Marketing Podcast to discuss how she has scaled BLASTmedia using a variety of productivity tactics that can be applied to any role.
- Follow the Agile Marketing Podcast: https://agilemarketingindy.com/podcasts/
- Join the...