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SaaS Half Full

Mar 25, 2020

In the last episode of Season 1, we’re talking to Adam Goyette, VP of Demand Generation at G2. Adam sat down with Lindsey to discuss building a kick-ass marketing team. 

You’ll learn how Adam digs deeper into a candidate’s background and skills to find the ones who will truly shine in the role. He also shares more...

Mar 4, 2020

In this episode of SaaS Half Full, we’re talking to Cassandra Jowett, Senior Director of Marketing at PathFactory

Many B2B marketers’ worst fear is no one ever realizing their content exists. They spend a ton of resources creating content, but most of it sits dormant or hides behind a form. How can marketers more...