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SaaS Half Full

May 27, 2020

In the first episode of Season 2 of SaaS Half Full, we talk to Kate Adams, VP of Marketing at Drift

Our changing world has left many marketers questioning how to succeed without access to the usual routes — especially event marketing, as events worldwide have been canceled. When the digital world becomes more important than ever, how do B2B marketers stand out?

Listen as Kate shares how companies can succeed in making the big switch to all-digital and where B2B marketers should double down on creative digital marketing.