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SaaS Half Full

Feb 22, 2024

Gen Y and millennials — who value purpose and meaning when choosing SaaS vendors — comprise most of today’s B2B decision-makers. So why are you still pushing narratives centered on products and features?

Today's modern corporate narrative has evolved from CEO-driven, corporate talk tracks to more personal,...

Feb 7, 2024

You’re a SaaS CMO and received the news that you are getting a new CEO. Super! Super? Super, right?! In this episode, Paige O’Neill, CMO of Seismic, shares her story of transitioning to a new CEO with her previous role.

From what the first meeting should entail to the pressures of balancing old and new, Paige gives...